Saturday, December 28, 2019

Sula Critical Theory Essay - Black Feminist Theory

Looking through a Black Feminist Critical Lens, Toni Morrison’s characters in Sula resemble Mary Helen Washington’s definitions of African American female characters. Specifically, Sula, Nel, and Eva; Sula is a Liberated Woman, Nel is a Emergent Woman, and Eva as a Suspended woman. Sula is Morrison’s main character and is a perfect example of a Liberated woman. According to Lois Tysons definition of a Liberated Woman, Sula has â€Å"discovered her abilities, knows what she needs, and goes about getting it.† Along with all these activities, comes pride and independence. It began when Sula was younger as she had Nel, her best friend, by her side. â€Å"In the safe harbor of each others company they could afford to abandon the ways of other people†¦show more content†¦Nel’s character fits into an Emergent Woman as she â€Å"[comes] to an awareness of her own psychological and political oppresion... usually through a harsh experience of initi ation that makes her ready for change.† On Nel’s trip to meet her grandmother, Nel witnesses her mother’s â€Å"custard† being revealed. From then on Nel â€Å"resolved to be on guard- always. She wanted to make certain that no man ever looked at her that way. That no midnight eyes of marbled flesh would accost her and turn her into jelly† (22). Ashamed of the â€Å"jelly† or the weak substance â€Å"custard† that Morrison also associates with Helene, Nel makes certain that no man shall look at her, and make her into anything weak. In this secne, she becomes aware of her mother’s oppression and makes the decision to never allow it in her life. At the end of their trip, Nel lays in bed thinking about the possibility of ending up like her mother. To establish her independence separate from her mother, Nel states, †I’m me. I’m not their daughter. I’m not Nel. I’m me. Me,† (28). As an Emergen t woman, she demonstrates her ability to make her own choices and establish her ownShow MoreRelatedCalculus Oaper13589 Words   |  55 Pagesand Lesbian Existence †¨ Adrienne Rich    Adrienne Rich s essay constitutes a powerful challenge to some of our least examined sexual assumptions. Rich turns all the familiar arguments on their heads: If the first erotic bond is to the mother, she asks, could not the natural sexual orientation of both men and women be toward women? Rich s radical questioning has been a major intellectual force in the general feminist reorientation to sexual matters in recent years, and her conception

Friday, December 20, 2019

The Layers Of The Earth - 1475 Words

Most people know that Earth is the planet they live on, it’s basic knowledge. They also know that the earth has volcanoes, mountains, earthquakes, etcetera. Do they know though how these features were made? Do they know what is inside of the earth? Most likely, unless related to their job they do not. However, just because someone may not know about it, it doesn’t mean it’s not happening, and all of the earth’s layers working in harmony is definitely happening. Earth is in fact an intricate planet that has multiple layers of differing compositions. To be exact the earth has four main layers. The uppermost layer is the one humans come in most contact with, the crust. The crust consists of â€Å"thin silicate rock material†(Structure of the). Although the crust is not entirely the same. Actually there are two distinct types of crust, oceanic and continental. â€Å"The continental crust is made up of mostly rocks similar to granite while the oceanic crust is much denser and made up of a material similar to basalt†(Structure of the, Rose). The second layer is called the mantle. â€Å"The mantle is much denser than the crust and contains similar to the crust mostly solid silicate crust†(Structure of the). â€Å"As we travel further down the earth we wind up in the outer core. The outer core is a core of molten nickel and iron. Finally there’s the inner core. The inner is a solid metal core made up of nickel and iron†(Structure of the). All these layers functioning together cast out a magneticShow MoreRelatedAcute Atmospheric Layer Of Earth s Atmosphere5361 Words   |  22 Pages(a)The smoke seen emanating from the slum would be held and circulated within which layer of Earth s atmosphere? (1 mark) Troposphere: The lowest atmospheric layer surrounding the globe and is approximately 11 km in thickness. In this region most clouds and meteorological conditions are situated in the troposphere. The troposphere is approximately 7klm thick near the poles and denser by approximately 15klm next to the equator. (b)Please explain how the slum dweller s exposure to soot is a considerablyRead MoreThe Effect Of Chlorofluorocarbon And Hydrochlorofluorocarbon Refrigerants On The Earth s Ozone Layer1841 Words   |  8 PagesChlorofluorocarbon and hydrochlorofluorocarbon refrigerants have been widely used in traditional cooling systems. These refrigerants accelerate the depletion of the Earth’s ozone layer. Therefore, adsorption air-conditioning technology attracted much attention recently as an alternative solution due to its advantage of environmental friendliness. This system as it powered by waste and/or solar heat can help to reduce required energy and thermal pollution. This paper presents an overview of researchRead MoreHow Two Gases Make Up The Atmosphere872 Words   |  4 Pageswould be no life on earth. Two gasses make up the vast majority of the world s climate: nitrogen (78%), and oxygen (21%). Vaporous components, carbon dioxide and distinctive follow gasses make up the rest. Researchers isolated the climate into four layers as indicated by chemically nature: upper environment, upper air/high place, mesosphere, and thermosphere. The temperature drops as we go up through the upper environment, yet it ascends as we travel through the following layer, the upper climate/highRead MoreDating : The Rocks Of The Grand Canyon1013 Words   |  5 Pages Dating the Rocks of The Grand Canyon (old earth vs. young earth) I. Introduction The Grand Canyon is a National Park located in Arizona where over four billion individuals go to visit yearly (â€Å"Grand Canyon National Park,† n.d.; Hill Moshier, 2009, p. 99). It is over â€Å"18 miles wide†; â€Å"a mile deep†; and â€Å"300 miles long† (â€Å"Grand Canyon National Park,† n.d.; Bohlin, 1993). When looking at the Grand Canyon, there are essentially two sides, the South side and the North side also known as Rims. BothRead MoreLayers Of The Atmosphere- Bri Caamano1178 Words   |  5 Pages Atmosphere Paper Layers of The Atmosphere- Bri Caamano Our atmosphere on Earth has many different layer which protect us from the harmful elements in space. Our atmosphere is divided into five layers. The troposphere is the first layer closest to earth. In this layer weather occurs, this is also the closest layer to us. The second layer would be the stratosphere. The stratosphere is one of the most stable layers. Due to the stability of this layer jets and aircrafts fly within this areaRead MoreHow Two Gases Make Up The Atmosphere883 Words   |  4 Pagesbe no life on earth. Two gasses make up the vast majority of the world s climate: nitrogen (78%), and oxygen (21%). (vaporous component), carbon dioxide and distinctive follow gasses make up the rest. Researchers isolated the climate into four layers as indicated by solidify (chemically)ature: upper environment, upper air/high place, mesosphere, and thermosphere. The temperature drops as we go up through the upper environment, yet it ascends as we travel through the following layer, the upper climate/highRead MoreThe Ozone Layer And Global Climate Change1186 Words   |  5 Pageshuman activities over the past 250 years have warmed our planet†. The ozone layer and a stable climate temperature are the only thing protecting life on earth fro m the deadly UV rays and harmful global temperature rise. All around the world today the ozone layer is constantly depleting and the overall global temperature is constantly heating up whether anyone is acknowledging it or not, but there is a cause. Ozone layer depletion and global climate change are naturally occurring events that haveRead MoreGeological Time Worksheet633 Words   |  3 Pagesability to figure out past |By looking at the layers of |The disadvantages to this study | | |sequences of events thus telling|sediment stacked on top of each |and the determining how old | | |us the approximate age |other and studying the fossils |these layers of sediment might | | |difference from one formation to|found within these layers gives |be is the fact that we do not | |Read MoreEnvironmental Ethics And Environmental History1379 Words   |  6 Pagesworld s ever increasing increasing wants Stewardship worldview, this view states that we have a responsibility to take care of the earth and that we should use earth s resources for our benefit Environmental wisdom worldview, this view is for the belief that everyone completely depends on nature and that earth is here for every species, man should care for his earth Environmental justice-movement,this view’s issues revolve around equality Aldo Leopold’s writings produce most of these views LeopoldRead MoreAtmosphere1066 Words   |  5 Pagescomposed of carbon dioxide and other gasses.It is a mixture of gases encircling the Earth and held by the Earth’s gravity. This invisible mixture of nitrogen, oxygen, argon, carbon dioxide, and water vapor protects the planet from harmful radiation and makes life on it. (Atienza et al., 2012) Atmosphere and Ecology The atmosphere implies the protective blanket of gases, surrounding the earth: (a) It sustains life on the earth. (b) It saves it from the hostile environment of outer space. (c) It absorbs

Wednesday, December 11, 2019

Community Involvement in Liquor Licensing †MyAssignmenthelp.com

Question: Discuss about the Community Involvement in Liquor Licensing. Answer: Introduction: The problem of alcohol-related violence has been at the forefront of agenda in NSW for several years. To align and advocate the law of the NSW government, the local councils create and implement the policies in relation to minimize negative effect of alcohol and alcohol-related issues through the regulation, supervision, and enforcement of distribution of Liquor and Game Machine (LGN, 2013). Therefore, councils and polices are involved with the action to provide consistency among areas of health, social impact, as well as enforcement. While Liquor Act 2007 restricts and regulates the supplies, consumption as well as the sales of alcohol (Department of Industry, 2017), Gaming Machines Act 2001 controls and manages gambling (NSW Legislation, 2017). Both acts were legislated to minimize harm associated with anti-social behavior, and with a goal to ensure all the gaming and liquor related legislation are dealt and decided with efficiency (Department of Industry, 2017). Moreover, they enc ourage responsible liquor and gaming practices to promote amenity of community life (Department of Industry, 2017). In order to achieve its objectives, some of the key elements are addressed, such as licensing requirement, education, liquor accords, treatment of minors, and penalty. While some of the elements are successfully implemented, others are not effective and needed to be modified. To define the effectiveness of these elements, analysis and outcome of these five elements will be addressed. In order to implement the key elements the first being of licensing for Liquor Act 2007, there are six types of liquor licenses which exist in NSW. Most of the licenses have the requirement of being accompanied by a Community Impact Statement (Trifonoff, Andrew, Steenson, Nicholas Roche, 2010). The first being Club License this license is granted only to clubs which have been registered under the Registered Clubs Act 1976. It is allowed to the club under this license to sell for consumption alcohol on and off the premises of the club to their guests and members. Under the Liquor Act 2007 since it was a club that held the club license it as referred to as a corporate license. There had to be a separate license for each of the clubs premises if they occupied more than one set of premises under the Liquor Act 2007. A community impact statement is required for a club license. Another type of license is the Hotel (Including General Bar License) which allows alcohol to be served to general public. However under the Act there are various regulatory controls that are applicable on the hotel license, the first being that it has to be the public to which it is open to and not a private club, the second being that whenever alcohol is served free drinking water has to be given; third being the requirement being of a sign that indicated premise name, liquor license type and licensee name. The fourth being the requirement of an incidents register if the trade of premise continued past midnight and the fifth being that conditions could either be imposed under the LA 2007 or the CLGCA or Director-General, Communities NSW. A limited type of hotel license was the General Bar License, which allowed on premise sale but no take aways. This license also requires a community impact statement. Limited License this allowed sale of alcohol for consumption only in the premises in functions held by not for profit organizations as well as trade fairs and special events. There is no community impact statement required under this license. Another type of license is On-premise License this license can be tailored for business activities of one or more types which include entertainment venue, restaurant, function center, motel and such other such settings where there is consumption of alcohol on the premises. Though this license also requires a community impact statement but only when it's a venue for public entertainment. Packaged Liquor License is another type of license applicable on internet operators who are selling alcohol and liquor stores. This also requires a community impact statement. The final type of license if Producer/Wholesaler License this type of license is for distiller, winemaker, brewer and wholesaler. There is no requirement for community impact statement for this. The Independent Liquor and Gaming Authority with the help of the community impact statement is made aware of the impact that is had by granting of application in a local community. There was study that was commissioned by OLGR in the early 2012 by the Allen Consulting Group (Allen Consulting Group, 2012) into the number of licensed premises cumulative impact particularly with respect to the density of license. As there has been a considerable increase in the licensed premises. In application of license it is important for the authority to be considering the social where the density of license plays a prominent role. Though there have been several studies which have been conducted indicating that higher density of license indicate higher social harm (Stockwell et al., 2005). There are others who do not find any association between two. Allen Group findings were mixed, not entirely successful or unsuccessful when it came to this, the density of license increase was not the only cause of the negative social impacts. Though there was a relationship between violence related to alcohol and density there were various other factors that contributed to it as well (Oxlan d Roulston, 2012). The increase in Liquor License can be observed in a better manner from the image below, it can be observed that there was not a very drastic and thus cannot be stated to be a complete sucess. The liquor law liberalization has made it easier for attaining in NSW the liquor license, thereby enabling that the licensee are able to promote, supply and sell liquor in NSW in a more free manner ("Breaking down barriers Community involvement in liquor licensing decisions in NSW", 2013). As already discussed above there has been a staggering increase in the number of liquor license application and approval in NSW. The Liquor Act 2007 requires responsible service of Alcohol under section 99(2)(c). Meaning thereby education is important for the managers, licensees and other person which include crowd controllers, bar staff and volunteers and they are required to complete RSA training course and hold an RSA certificate ("NSW GOVERNMENT RESPONSE TO THE STATUTORY REVIEW OF THE LIQUOR ACT 2007 AND THE GAMING AND LIQUOR ADMINISTRATION ACT 2007", 2014). The premises are required to keep a register of all the RSA certified employees. This is to be made available to the OLGR inspector or the police officer as and when requested. The Liquor Act 2007 further strengthened the harm minimization aspect of RSA training. It has been made mandatory in NSW to have an RSA training and licensees who employe staff. The penalization for not having employees who are RSA certified is one of the highest which ensures compliance. It has become mandatory in NSW to have RSA training for those who are involved in the suppl y and sale of liquor in public, thus making its implementation more successful (Pratten, 2007). In 2010 the Liquor Act 2007 was amended to include Precinct Liquor Accords and Community Event Liquor Accords. It forms a part of the NSW Governments initiative of hassle free nights as a plan for reducing comprehensively anti-social drunken behavior and alcohol related crime in five primary districts of entertainment in NSW, Manly Sydney Central Business District, Newcastle-Hamilton and Wollongong. The reason for identifying these precincts was because there were significant issues with liquor licensing. By way of accords a wide range of stakeholders are brought together in an attempt to reduce violence related to alcohol and encouraging a safer environment. The impact of this is however successful. There is sufficient evidence of the effectiveness of the strategy of accords in reducing the consumption of alcohol (Trifonoff Nicholas 2008). A general prohibition exists on the supply of liquor to minors below the age of 18 years under the Liquor Act 2007 in a licensed venue. It also in most instances cover private settings as well. For instance there is no specific regulation on parental or adult guidance for minors who are served alcohol in private premises (Weitzman, Folkman, Kerry Lemieux Folkman Wechsler, 2003). As observed below there has been a general reduction in the number of children who have consumed alcohol from 1987 to 2014, indicating that this implementation has been more successful. The Act has become an important driver of change, the government under the Act regulated the supply and sale of liquor. Part 9A sets up a system whereby repeat offenders are put on a path towards disciplinary action. That disciplinary action may include having restrictive special conditions placed upon the licence, disqualification of the licensee, suspension of the licence or even cancellation of the licence. However escalating penalties are required, it is essential to apply penalties for acts such as those involving minors to include cancellation and suspension of liquor license to offence with under Liquor Act 2007 section 117(1). The Gaming and Machines Act 2001 introduced the licensing system for industry participants of the gaming machine industry. This ensured that the persons who were involved in the testing, manufacturing, servicing and supply of gaming machines comply and/or meet with the specified conduct and integrity standards. Sanctions were provided under it for participants who do not meet such standards. This ensures that there is a public record of the venue and persons who have been authorized. In NSW the gaming machine industry is accustomed to licensing (Breen, Hing, Gordon Buultjens, 2012). This allows more effective action which can be taken in case of performance that are inappropriate or if the standards are not met.The approval and application process is streamlined by the integration of the previous two legislations into one Act. It is essential to have a licensing system for ensuring that the legislation's objectives are met. The licensing system benefits the community as a whole and has been quite successful. It is however important that the existing processes around occupational licensing in the environment of gaming machine needs continuous examination with a purpose of streamlining so that the system can be made more administrative. The below Figure shows a considerable decrease in the gaming machine industry since 2009. There are restrictions under the Act that require the venue to provide information to the gambling patrons regarding help-line sources and gaming machine play (van der Maas, 2016). This is done to ensure that there is minimization of harm related to gambling in the community and to the individual's (National Competition Policy, 2003). An informed choice can be made by the consumer on gambling related decision which may moderate gambling behavior that is at risk (National Competition Council, 2000). The concept of making an informed choice is essential for gamblers who are likely to become potential risk. This restriction is essential for minimization of gaming machines related social harms. This aspect of the legislation is providing with net public benefit and has been sucessful. The Act prohibits the involvement of minors in gambling. There is also a limitation that is given under the act with respect to the exposure of minors to those parts of licensed venues where activities related to gaming machine occur (Shaffer Hall, 1996). The opportunity to make profit are denied to hotels and clubs from usage of gaming machines by minors. The capacity to employ minors in operation of gaming machines are denied to hotels and clubs and therefore may lead to labor cost that is considerably higher. This thus minimizes or avoids harm to minor that are related to gambling.This aspect of the legislation is another which is providing with net public benefit and has been sucessful. Conclusively it can be stated that there implementation of these five elements have been made possible by the Liquor Act 2007 and the Gaming Machines Act 2001. However, the implementation may vary for each essential element to another and so would the outcome. Though the society overall benefits from such implementations. References Allen Consulting Group. (2012). Report to the NSW Office of Liquor Gaming Racing. Breaking down barriers Community involvement in liquor licensing decisions in NSW. (2013). Fare.Org. Retrieved 1 August 2017, from https://www.fare.org.au/wp-content/uploads/research/Breaking-Down-Barriers-FINAL.pdf Breen, H., Hing, N., Gordon, A., Buultjens, J. (2012). Meanings of Aboriginal gambling across New South Wales, Australia. International Gambling Studies, 12(2), 243-256. https://dx.doi.org/10.1080/14459795.2012.664158 Local Impact Assessment Review. (2017). Retrieved 29 July 2017, from https://www.liquorandgaming.nsw.gov.au/Documents/public-consultation/Local%20Impact%20Assessment%20Review%20Discussion%20Paper.pdf National Competition Council. (2000). Regulating gambling activity; issues in assessing compliance with National Competition Policy. Melbourne. National Competition Policy. (2003). Review of the NSW Gaming Machines Act 2001. NSW GOVERNMENT RESPONSE TO THE STATUTORY REVIEW OF THE LIQUOR ACT 2007 AND THE GAMING AND LIQUOR ADMINISTRATION ACT 2007. (2014). https://www.liquorandgaming.nsw.gov.au. Retrieved 29 July 2017, from https://www.liquorandgaming.nsw.gov.au/Documents/liquor/law-and-policy/GovernmentResponse_StatutoryReview_LA_GALAA.pdf Oxland, J., Roulston, R. (2012). Principles of criminal law in New South Wales. Sydney: Butterworths. Pratten, J. (2007). Responsible Alcohol Service: Ethics and the Licensee. The Service Industries Journal, 27(5), 605-616. https://dx.doi.org/10.1080/02642060701411765 Responsible Service of Alcohol. (2015). liquorandgaming.nsw.gov.au. Retrieved 1 August 2017, from https://www.liquorandgaming.nsw.gov.au/Documents/liquor/serving-alcohol-responsibly/rsa_classroom_course.pdf Shaffer, H., Hall, M. (1996). Estimating the prevalence of adolescent gambling disorders: A quantitative synthesis and guide toward standard gambling nomenclature. Journal Of Gambling Studies, 12(2), 193-214. https://dx.doi.org/10.1007/bf01539174 Stockwell, T., Young, K., White, J., Humeniuk, R., Young, K., Young, K. et al. (2005). Alcohol misuse and violence. [Canberra]: Australian Government Publishing Service. Trifonoff, A., Andrew, R., Steenson, T., Nicholas, R., Roche, A. (2010). An examination of Liquor Licensing Legislation in Australia as at December 2010. Adelaid: National Centre for Education and Training on Addiction. Trifonoff, A., Nicholas, R. (2008). A compendium of alcohol and other drug-related resources for law enforcement in Australia. Hobart, Tas.: National Drug Law Enforcement Research Fund. van der Maas, M. (2016). Problem gambling, anxiety and poverty: an examination of the relationship between poor mental health and gambling problems across socio-economic status. International Gambling Studies, 16(2), 281-295. https://dx.doi.org/10.1080/14459795.2016.1172651 Weitzman, E., Folkman, A., Kerry Lemieux Folkman, M., Wechsler, H. (2003). The relationship of alcohol outlet density to heavy and frequent drinking and drinking-related problems among college students at eight universities. Health Place, 9(1), 1-6. https://dx.doi.org/10.1016/s1353-8292(02)00014-x

Wednesday, December 4, 2019

Managing Conservation in Museums †Free Samples to Students

Question: Discuss about the Managing Conservation in Museums. Answer: Introduction Amazingly and fabulously located on the waterfront of Sydney, at the north end of Darling Harbour, the Australian National Maritime Museum (ANMM) is a unique indoor and outdoor tourist attraction of Australia. It was built in the Darling Harbour in Sydney, and opened in 1991 (Anmm.gov.au, 2017). It was part of the redevelopment plan of the Darling Harbour and Pyrmont. This is the most visited national cultural centre of the Australian government. The museum was designed and built by Phillip Cox. The institution was made and is maintained by the federal government of Australia. Among the six national museums under direct control of the federal government, ANMM is the only one located outside the Australian Capital Territory (ACT). The six major galleries of the museum are Navigators, Eora-First People, Passengers, Watermarks, Navy, and Australia-US relationship (Darlingharbour.com, 2014). There are four other gallery spaces, used for hosting exhibitions. The museum has kept many impor tant ships with a historical background, original lenses from the Tasman Island Lighthouse and many other important items, such as, Cape Bowling Green Lighthouse built in 1874, relocated to the ANMM site, Vaughan Evans Library, Welcome Wall, which is dedicated in the honour of more than 10 million people who have migrated to Australia from various places across the world, replica of HMB Endeavour, on which James Cook sailed from 1768 to 1771 on the historic world voyage, exhibitions on the nautical history of aboriginal and Torres Strait Islander people and Harding safety lifeboat etc. (Sydney.com, 2016). There are two attractive wharf structures to the east of the main buildings supporting the worlds biggest fleet of the in-water historical vessels, which includes the Endeavour replica. All these are major attractions for the local as well as international visitors. Analytical report of the ANMM as a tourist attraction The Australian National Maritime Museum offers a great level of entertainment for the whole family. It provides a great learning scope through many objects and exhibitions that explains the navy history, adventures on water, navy battles, mutiny, the migration of people from across the seas, ancient and modern culture, business relationships, and sporting accomplishments by the nation. It also offers a submarine tour to explore the underwater world of the navy. There are many events and exhibitions held regularly for entertainment through a learning experience. The tourist attraction can be analyzed in the following way. According to Weaver and Lawton (2014), a tourist attraction can be defined as a generic or specific characteristic of a destination or place, which attracts visitors or tourists. It is the place of interest for the visitors, due to the inherent or exhibited cultural or natural value, natural beauty, man made attraction, historical value, or entertainment value. This also includes variety of tangible and intangible factors management. Based on this theoretical concept, the ANMM gives the opportunity to the visitors to explore the links of the country with the sea. This attraction was built purposely on the edge of Darling Harbour, which includes worlds one of the biggest fleets of any museum. It arranges many temporary and permanent exhibitions on historical naval events (Coxarchitecture.com.au, 2017). They also offer customized and personalized guided tours according to the visitors desires. This is a factor for attractions for the visitors. The above figure on attraction attributes illustrates many elements that create attraction elements for any destination. As per the figure, the following five attributes of ANMM can be explained. Ownership Government The museum is built and maintained by the federal government of Australia. The plot of land was initially owned by the Gadigal people, who used to live on the rich source of shellfish and other seafood in the protected environment of Cockle Bay and Darling Harbour. The museum authority explores the indigenous culture of the Eora First people through exhibitions, which gives an idea about the ownership of the land. However, the government ownership makes the attraction site more credible to people and thus, the visitors does not hesitate about visiting the place (Hollensen, 2015). Authenticity Genuine It refers to the genuineness of the attraction site. Since, this is a national museum, the products, and themes maintain the authenticity. When built, ANMM was one of a kind museum in Australia, and the idea was not copied. Although there are maritime museums in all the countries, the products and exhibitions are specifically focused on the naval history of that particular country. This way, authenticity is maintained (Keene, 2012). Status Primary A tourist attraction achieves the primary status, when it was built first on a place and the region develops after it is developed. Sometimes, when an attraction is the only one or major attraction in a region, it is called primary tourist attraction. In case of ANMM, it was developed near the center of Sydney more than 20 years ago, when the Darling Harbour was not much developed and lacked in other tourist destinations. Thus, it has achieved the primary status (McCallum, 2014). Accessibility Accessible It is assessed by the level of accessibility for all type of people, such as, for children and for the disabled. In its website, ANMM has provided all the accessibility information on the facilities and services, such as, special parking, ramps for wheelchair accessibility, public transport, maps, etc, offered for the disabled people and children, who need special attention (Hollensen, 2015). Market Niche, Inclusive, All tourist, mostly local A national cultural institution is meant for all types of people. ANMM was built for all citizens of Australia as well as for the global tourists. After it was opened in 1991, the popularity of this museum has been increasing due to its range of products in the galleries. Over time, it has been able to enhance the interests of people, which has made it into one of the most popular tourist attractions in Australia (Weaver Lawton, 2014). SWOT analysis of ANMM SWOT analysis is an analytical tool to measure the strengths and weaknesses of an organization. It helps in assessing the position of the organization and its potentiality and set the organizational strategies accordingly. SWOT stands for Strengths, Weaknesses, Opportunities and Threats (Hollensen, 2015). The SWOT analysis for the ANMM is as follows: Strengths: Location, Local employees, government funding, advertisements, are the strengths of ANMM. Apart from these, the huge data collection over the spatial and temporal scale, resource efficiency, and integration of education with entertainment are also considered strengths. Weaknesses: The unsystematic data collection and difference in qualities of the products are the weaknesses of the museum. There are many museums, which keep very high quality samples and their conservation quality is also better than ANMM (Johnson et al., 2015). Opportunities: The development of new technologies, especially, the interactive websites and mobile apps, support from public and private sector, and the potential establishment of a network of national citizen science provide ample opportunities for growth for ANMM. Threats: The recruitment and retention of the local volunteers, and scientific skepticism generate threats for the museum. If they cannot recruit the correct person, or retain the experienced and good volunteers, then the growth and reputation would be hampered (McCallum, 2014). Over more than two decades, the museum has been offering many products and services for the local as well as global tourists. It has separate programs for the kids and for adults. There is welcome wall, replica and real ships for display, interactive activities, oceanic adventures, which have been able to draw visitors from all over the world. All the products and services are exquisite and attract people of all ages. People can look around themselves or opt for a guided tour of their choice (Johnson et al., 2015). Recommendations Since, the competition as well as international tourism is increasing, the museum should follow some new trends and make changes in their programs to attract more visitors. It should focus on developing more interactive programs for the visitors, especially, for the children. This would make them more interested in otherwise boring naval history of the country. It should introduce more services for specially abled children and adults, since, every citizen has the right to enjoy education and entertainment. The website and mobile apps should be improved continuously to make the visitor experience better. ANMM should give concessions to lower income group people so that they can also visit the museum and not get barred for the ticket money. It should change the program schedules and contents more frequently and at the same time improve the quality of the programs and the services, so that people are interested to come back again and again. Conclusion In the end, it can be said that, the Australian National Maritime Museum in Sydney is already an established landmark in the tourism map of Australia. with innovative products, services and programs, it has become one of the most popular tourist destinations in the country. With a huge collection of historic naval items and illustration of nautical history through exhibitions, ANMM has managed to draw a large number of visitors each year. However, with some changes in the programs and schedules, the museum can draw more tourists and entail further growth. References Anmm.gov.au. (2017).Australian National Maritime Museum.Anmm.gov.au. Retrieved 31 August 2017, from https://www.anmm.gov.au/ Coxarchitecture.com.au. (2017).Australian National Maritime Museum.COX. Retrieved 31 August 2017, from https://www.coxarchitecture.com.au/project/australian-national-maritime-museum/ Darlingharbour.com. (2014).Australian National Maritime Museum - Darling Harbour.Darling Harbour. Retrieved 31 August 2017, from https://www.darlingharbour.com/things-to-do/australian-national-maritime-museum/ Hollensen, S. (2015). Marketing management: A relationship approach. Pearson Education. Johnson, L., Adams Becker, S., Estrada, V., Freeman, A. (2015).The NMC Horizon Report: 2015 Museum Edition. New Media Consortium. 6101 West Courtyard Drive Building One Suite 100, Austin, TX 78730. Keene, S. (2012).Managing conservation in museums. Routledge. McCallum, M. C. (2014).An Analysis of Fundraising Strategies in Local Maritime History Museums(Doctoral dissertation). Sydney.com. (2016).Australian National Maritime Museum | Darling Harbour Attraction.Sydney.com. Retrieved 31 August 2017, from https://www.sydney.com/destinations/sydney/sydney-city/darling-harbour/attractions/australian-national-maritime-museum Sydneyforall.com. (2017).Australian National Maritime Museum - Sydney For All - Accessible Activities and Attractions.Sydneyforall.com. Retrieved 31 August 2017, from https://www.sydneyforall.com/NationalMaritimeMuseum.html Weaver, D. Lawton, L. (2014). Tourism management (5thed.). Milton, Queensland: John Wiley Sons Australia.